MAINTAIN COOPERATE SOCIAL
RESPONSIBILITY.
CSR
is becoming an increasingly powerful tool of modern societies – carried out by
companies on a voluntary basis working to deliver social cohesion and
environmental sustainability as well as economic development. In developing
company, CSR is becoming an important tool in contributing towards sustainable
development. In addition to the obvious, direct, benefits of CSR enjoyed by the
ultimate beneficiaries of responsible corporate practices, CSR brings benefits
to the companies that practice it.
Organizations
considering environmental, social and broader economic questions in connection
with their core operations let loose innovations and deliver better financial
returns. Strategically and systematically integrated into their business, CSR
helps companies to better address reputation risks, attract investors, improve
relations with stakeholders and become more competitive in mature markets.
By
Mkomweke Zubeda S.
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