MONIQUE
HOUSE-MET FURNTURE DISTRIBUTORS COMPANY
Monique-house mate Furniture Distributers Company
P.O.BOX 124, Dar-es-salaam.
Executive Summary
Monique
House met Distributors Company (MHDC), is the company
that is built on the assumption that the management of local market information
for business is like legal guidance, and graphic arts, together with the
support to it, that it is not inherently a do-it-yourself viewpoint, but rather
with the local people, customers of the services, equally with the management
boards, and donors of the business.
MHDC is such a vendor company, that it will serve its clients by
providing them with the loyalty of a business partner and the economics of an
outside vendor. as a company we will make sure that our clients have what they need
to run their businesses as well as possible, with maximum efficiency and
reliability.
Company description
Monique House-Met Distributors Company (MHDC) is a 7-year-old house-met
seller with the sales of $90 million per year and higher market demands. by
focusing on its strengths and weaknesses, key customers and the values they
need, the company will increase sales to more than 10 million in three years to
come by increasing the sells branches all over the country, while also
improving the gross border on sales and cash management. The house-met
distributors company has a good reputation, excellent people and workers, and a
stable position in the local market, but has been having trouble maintaining
healthy financials due to price fluctuations of raw materials and sometimes miss-directing marketing efforts and planning.
This business plan aims at leading the way towards renewing our
marketing strategies focus adding value to our target market segments, the
small business and high-end home office users, in our local market. It also
provides the step-by-step plan for improving our sales, gross border, and
profitability.
MACHEULA MONICA
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