MAKE YOUR BUSINESS TO
WIN THE MARKET.
When you want to win
the market you need to look on this tactics therefore when you want to be business
winner to win the market is very successful your business discusses this thing
into your mind.
Figure out who are the
key targets customers are the part of market you want to own. That is most
profitable and where your services will have the most value. Create a very detailed,
idea customer profile to help you to understand and stay focused on the people
who will truly make your business successful. Determine who are top competitors
will be for those specific target customers, who are already serving them right
now.
Study those competitors
who are currently serving the customers you want to win to deeply understand
how they position themselves what services they offer what promises they make.
Figure out how to clearly differentiate yourself from your competitors in a way
that will raise the bar and recalibrate the customers expectation and be sure
that the way your differentiate your self is of true of value to your customer.
Create strategic alliance with people in town
who by the nature of business they are in can become wonderful sources of
referral to you. Also determined who are your direct area of competition but
that you do want to compete against .Identify your key moment of truth the handful of key
things that absolutely have to go right in order for you to be able to meet and
exceed your customer expectation.
Establish brand for
yourself and your business that represent a completely new level of services
and change the game in competitive environment. Position yourself as an expert,
trusted advisor, partner to your customer by continuously delivering them real value.
Be sure that every single time you do a superior job. Keep tack of your best
customers check in with them regularly talk with them.
By Mkomweke Zubeda S.
No comments:
Post a Comment